A successful international expansion begins with a clear definition of your target customers.
Through research conducted by our in-country offices, we identify the distributors and end customers most relevant to your business. Leveraging a corporate database built over 15+ years across 27 countries and more than 1,000 supported companies, we help you pinpoint the most promising prospects with precision.

Many companies have experienced that one-off business matching rarely delivers sustainable results.
Under the MIP, we assign a dedicated local business development professional who focuses exclusively on your market expansion efforts. With your support on product training, quotation preparation, and RFP responses, we drive consistent, on-the-ground sales activity on your behalf.

While many firms prefer to expand through distributors, unproven brands often struggle to gain their active support.
Our experience shows that when end customers demonstrate strong interest, distributors become significantly more receptive. This is why the MIP approach engages both end customers and distributors in parallel, strengthening lead quality and increasing the likelihood of meaningful deal progression.

Companies often face challenges such as passive distributors, limited consultative selling capabilities, or uncompetitive pricing due to excessive markups.
Through direct outreach to end customers, the MIP enables you to validate market demand and assess true sales potential. This real-world insight helps inform critical decisions, including whether and when to establish your own local entity.

Each country in Southeast Asia differs widely in business practices, culture, and regulatory requirements. MIP participants benefit from practical, locally grounded guidance that supports effective decision-making. Past clients have relied on us for insights such as:
“What is an appropriate margin for a distributor in Japan?”
“Is a business license in Japan required at this stage?”
“How should we respond when a buyer requests additional terms?”
We provide clear, contextual advice to help you move forward with confidence.